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The future of commerce isn't search—it's conversation. Mercury GXO positions your brand to win in the Agentic Economy.
THE PRODUCT
The Generative Experience Optimization Engine
Middleware for the Agentic Economy
Mercury GXO bridges your legacy commerce systems with the emerging ecosystem of AI agents. We translate standard product feeds into semantic Knowledge Bases that autonomous agents use to close sales.
THE ARCHITECTURE
Three Pillars of Agentic Commerce
The Brain
Semantic Middleware
Transforms raw SKU lists into rich Knowledge Graphs with attributes, compatibility data, and use-cases designed for machine parsing.
Example: 'Will this fit my 10x12 room?' instead of 'What does it look like?'
The Deal
Dynamic Yield Engine
Real-time pricing based on session intent. Detects when users are about to bounce and triggers margin-safe offers to secure conversion.
Example: 20% off for this session only—automatically applied.
The Transaction
TAP-Enabled Security
Visa Trusted Agent Protocol implementation ensures every autonomous transaction is authorized, auditable, and fraud-resistant.
Example: Human-in-the-loop mandates for high-value purchases.
THE BRIDGE
Connecting Legacy to Future
“Mercury GXO doesn't replace your systems—it makes them Agent-Ready.”
SYSTEM QUERIES
GXO (Generative Experience Optimization) is the practice of engineering digital assets to be discovered and recommended by AI agents rather than traditional search engines.
Visa TAP (Trusted Agent Protocol) uses cryptographic mandates to ensure human authorization of AI-initiated transactions, eliminating rogue agent spending risks.
Typical GXO implementation takes 4-6 weeks: 2 weeks for data enrichment, 2 weeks for middleware deployment, and 2 weeks for agent certification.